Comments on: Calling Social Media Bullshit

By: ‘Experimentation’ is a process, not a policy. « Cyncerely

‘Experimentation’ is a process, not a policy. « Cyncerely — Sun, 01 Nov 2009 20:00:23 +0000

[...] remainder of this column is about guruism in business. The column talks about jargon and the re-skinning of old ideas with new language. It calls into question the wisdom of naming outstanding companies only to watch them fall on their [...]

By: Viva La Evolution!: Dell’s Twitter revenue is not a Conversation Marketing case study. « Cyncerely

Tue, 29 Sep 2009 23:23:54 +0000

[...] People will listen initially. Dramatic talk of revolution stirs us all. They may even experiment which is a necessary step. But if these experiments lead to disappointment because the revolution being promised is oversold and underdelivered upon, then those same people will begin to tune us out. Worse, they’ll may start tuning us out just as we’re reaching a point where its worth listening. That’s happening now. Just as Web 2.0 is beginning to be figured out a little (a.k.a. someone made three million buckaroos with it!), there’s a backlash because too many people are promising too much change and benefit far too soon. And of course it’s all laden with jargon and bullshit language. [...]

By: Reductive Thinking: Ideas worthy of the cocktail napkin « Cyncerely

Reductive Thinking: Ideas worthy of the cocktail napkin « Cyncerely — Fri, 04 Sep 2009 21:13:40 +0000

[...] the model of the cocktail napkin as a litmus test for conceptual durability. If combined with the 4th Grade Dictionary test has helped steer me clear some of the snags that can hang up the conceptualization [...]

By: Jaky Astik

Jaky Astik — Mon, 31 Aug 2009 03:03:25 +0000

Thinking if I should comment here.Till the time Social Media pushes money towards marketers it’s brilliance, then everything is just bull shit.