This tickles me to no end. For all the deep conversations about how the Internet is changing the world, reinventing business, etc. etc. you still have moments of pure ‘Nettiness’. Look at the origins of terms like SPAM, the language of 13375p34k, LOLcats, and any number of Internet memes (remember all your base are belong to us? How about YTMND?)and you see the original geek frat house the Internet once was.
Today soccer moms, self-designated social media gurus and executives are trying to define the dominant cultures on the web, but every once in while something silly surfaces that reminds me of how much fun it was ‘back in the day’.
The iFart app for iPhone is one such throw back. It is base-of-the-brain funny but has the unmistakable mark of geek origins. After all, in addition to its library of digital flatulence it has actual functionality. The ‘Security Fart’is great fun (it amused me over the holidays), the Sneak Attack is pure e-whoopie-cushion satisfaction and the Google-esque ‘I’m feeling lucky’is a tribute to Google’s own original culture.
Not only that, but iFart has proven viral and popular and as I looked today is the #1 app at Apple’s app store.
While numerous corporations are still trying to ‘monetize’social media, a group of clowns took 5th grade humor and gave it a 21st century spin. And while they may not retire on the revenue, my guess is they’ve earned a nice little holiday bonus for their efforts.
A Bronx cheer to all involved.
It’s been a crushing few weeks. A lot is going on. My to-do list grows daily. The conversations at work have been deep and cerebral. Great, engaging stuff.
This is the 
